Giant Irina Shayk in new Pinko campaign

Fashion
Read min

01.02.2022

Perhaps the most actual theme of 2022 became the tiger look, and leopard print clothing has reappeared in the wardrobes of all fashionistas in the world. The Italian brand Pinko also decided to create a collection dedicated to the Year of the Tiger. As the face of the new advertising campaign was chosen Irina Shayk, who became the ambassador of Pinko and tried on outfits from the Spring/Summer 2022 collection.

In the pictures, the 36-year-old model appears in a fantastically huge size (Irina was artificially enlarged in a graphic redactor), posing against the desert, gas stations and abandoned motels. Total leopard look matches well with Pinko accessories and the brand's new Pinko Love Bag Click bag in several variations, which the brand has unveiled for the first time as part of the campaign. Irina was photographed by fashionable New Yorker Brianna Capozzi, known for her shoots for Vogue, Dazed and the cult British avant-garde fashion magazine i-D. Her main task was to reveal female beauty, playfulness and strength to the fullest. And it seems she did it!

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