World Fashion Channel released the first issue of the World Fashion Covers project, which will answer all the questions about the shooting process and will acquaint the audience with inner working. Its heroine is a model Scarlett Leithold. She began her career at the age of 15, signing a contract with the world’s leading agency “Next Models Worldwide”. By the age of 22, she was able to achieve incredible success: to work with many top brands and designers, to participate in the Moschino fashion show and to win the love of 2.6 million ******* followers.
Shooting for the L'officiel Austria became Scarlett Leithold’s biggest project in her career. The girl confessed that when the agent told her this news, she started jumping for joy, and then immediately wrote to her mother. In an interview, the model told how the profession has changed her character: “What I like most about modeling…I always was a shy person. I was very uncomfortable in front of a camera, talking to strangers. But the profession really brought me out of my comfort. It pushed me to do things I've wouldn't done before. And now I'm very much opposite what I used to be. Now I'm a person who loves to meet strangers. It's so exiting to work with new people every day and traveling all over the world. I can't even imagine what I'm doing now.”
Shooting for L'officiel Austria cover took place in one of the most picturesque places of the world – on the island of Bali in the luxurious Hanging Gardens of Bali. Scarlett shared that she was struck by the atmosphere of this place and its energy. It wasn't easy to work in hot and humid climate, but the film crew managed to make many beautiful snaps. “I'm not a kind of person to be in the spot. I think, pushing myself out of comfort zone, just doing things because I felt was needed for myself to grow as a person. I think that's gotten me more further than just trying to be successful," admitted Scarlett.
More than that, especially for the World Fashion Covers project, the model spoke about her beauty life hacks: “The best beauty tip I have is hydration. The skin always looks better when it's hydrated. I personally like more natural make-up, when I do it myself. Maybe, because I'm not good at doing make-up. The most that I wear is mascara, i do my eyebrows and some bronzer."
Scarlett Leithold’s colleagues praised her talent and hard work. “Scarlett is a professional model which means that she can embody anything you ask her to do. She has this natural beauty. Anyway she moves, she is beautiful. It was really pleasure really. We were saying the word "amazing" after every single shot,” – said Irina Lis Costanzo, the photographer.
Watch the first episode of the World Fashion Covers project and learn new details about the life of one of the most demanded models of today.