Alessandro Michele to be Honored at The Fashion Award 2021

The Italian designer and creative director of Gucci Alessandro Michele turned 49 on November 25. On the same day, it became known that the British Fashion Council decided to award Michele a special Trailblazer Award as part of the Fashion Awards, which will be held on Monday 29 November at the Royal Albert Hall in London.

Representatives of the British Fashion Council stressed that they want to acknowledge the designer's contribution to the development of the fashion industry. The BFC said Michele "has demonstrated a consistently creative vision for the Gucci house, overseeing all aspects from brand image to retail concept, expanding to innovative online retail spaces, creating immersive multi-media experiences and launching disruptive collaborations". Over the past year, Alessandro Michele has presented the Gucci Aria and Love Parade collections and opened the Gucci Garden Archetypes exhibition and Gucci archive in Florence. In addition, under his leadership, the brand has supported the production of "Gucci House", which will be released in screens in December.

Caroline Rush, BFC Chief Executive, added: “Alessandro’s work at Gucci over the last year defines what it means is to be a trailblazer, he is a pioneer in every aspect of his creative output and uses the power of design to pave new paths connecting the fashion industry to all other industries from film to digital innovation. He is an incredible source of inspiration for many generations to come and we look forward to celebrating with him next week in London.”