According to a new report from consulting firm McKinsey & Company, the metaverse could be worth about $5 trillion by 2030 due to the potential future benefits that modern companies plan to reap from it.
The Metaverse has long ceased to be a place for games and entertainment, now it is a huge market where you can buy and sell virtual assets. For example, a huge number of companies associated with the metaverses are already registered in China. Their number increases 10 times every quarter.
According to the McKinsey report, digital value creation and e-commerce will be the main source of income in the Metaverse. First of all, this concerns companies related to the fashion industry. 95% of business leaders predict that the Metaverse will have a positive impact on their companies over the next 5-10 years, and 31% of them say the Metaverse will radically change the way we understand and do business today.
The report, based on a survey of more than 3,400 consumers, corporate executives and Metaverse experts in several countries, was prepared to explore the Metaverse's potential as a new arena where the physical and digital worlds converge.
Total investment in the Metaverse exceeded $120 billion in early 2022, and $57 billion was invested over the entire past year, McKinsey said in a report.
The study found that 59% of consumers are highly interested in visiting the Metaverse on a regular basis.