Luxury clothing and accessories brand Gucci plans to expand its gourmet influence and open the Osteria restaurant in Los Angeles in spring 2020. The the first brand’s place was opened in 2018 in Florence, and now the restaurant will appear not only in Europe, but also in the USA.
The restaurant in Italy is headed by three-Michelin-star chef Massimo Bottura. In addition to the dining rooms, the new place will also feature a clothing boutique and a small exhibition space where visitors will be able to see items from the brand's vintage and modern collections.
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It is also reported that if the project is successfully in America, Gucci will open another place on Rodeo Drive in Beverly Hills. According to marketers, the restaurant business in the future will be able to bring an impressive share to the profits of fashion brands, and they should pay attention to the development in the hospitality industry and open hotels, snack bars and pastry shops.