Fashion house Prada has unveiled the official advert for its Fall/Winter 2022 womenswear collection, which will hit the runway in the near future.
Source: HYPEBAE
Source: HYPEBAE
The footage was done by David Sims, the visual effects star. Euphoria star Hunter Schafer, supermodel Kendall Jenner, photo models Sora Choi, Loli Baia, Liya Kebede, Amanda Murphy, actors Kai Newman and Lina Zhang took part in the photo shoot. All models of the brand's prestigious outfits, including a white tank top, as well as new styles of bags.
Source: HYPEBAE
Source: HYPEBAE
The advertising campaign is intended to "celebrate personalities and individuality" because the stars are framed by a series of portraits accompanied by still life paintings for abstract discovery. The entire FW22 campaign and the complete collection are available on the PRADA website.